“Everyday do something that inch you closer to a better tomorrow.” – Doug Firebaugh
“Do Something instead of killing time. Becuase time is killing ou.” – Paulo Coelho
“Why do anything unless it is going to be great?” Peter Block
“Whenever you are asked if you can do a job, tell ’em ‘certainly I can!’. The get busy and find out how to do it.” Theodore Roosevelt
“Fall in love with the process, and the results will come.” Eric Thomas
Algorithms are something that is mentioned alot in the press and media, but, generally people misunderstand what they are.
At times they have become a digital “boogyman”, being responsible for all sorts of misdeeds. However, in all things knowledge is power and the truth is generally in the details.
So what is an algorithm?
According to the lovely people at Techopedia.com
“An algorithm is a step by step method of solving a problem. It is commonly used for data processing, calculation and other related computer and mathematical operations.
An algorithm is also used to manipulate data in various ways, such as inserting a new data item, searching for a particular item or sorting an item.”
So when it comes to all social media feeds there is an algorithm that will solve the “problem” of what updates and content to put into your feed.
For sharing and being successful on social media this is a vital thing to understand.
As an example Facebook, LinkedIn and Instagram are all currently, at the date of publication, using their algorithms to promote video content and paid for content over organic pictures and text posts.
This means if you share a video on LinkedIn, it will be more likely to appear in the feeds of your audience over just a plain text post.
Do your research and think about how you will engage and post on social media in the future.
“The more original a discovery, the more obvious it seems afterwards.” – Arthur Koestler
“The greatest dander for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it.” – Michelangelo
“Talent develops in tranquility, character in the full current of human life.” – Johann Wolfgange Von Goethe
“Conformity to the present is invisibility to the future.” – Stefan Molyneux
“Strive for progress, not perfection.” Unknown
When Engaging in social media what you want to be focusing on is providing value.
We have been there, we follow a page or a twitter account because we think it will be great, however, all you get is spammed with some of the worst, useless stuff and before long you have unfollowed.
What was going on here, was simply the owner of the page or twitter handle was thinking about themselves rather than their audience. Serve to your audience first, sell second.
So when it comes to social media, before you post anything you have to ask yourself, does this provide real value to my audience? A no, silence or an umm, will probably tell all the story that you need to know. So do not share.
So what does generally add value to your audience? Essentially this will come down to who is in your audience and what you specialise in recruitment wise. Things that add real value are always career advice, hiring advice and industry news.
“If I has asked people what they wanted, they would have said a faster horse.” – Henry Ford
“If you don’t stick to your values when they’re being tested, they aren’t values. They’re hobbies.” – Jon Stewart
“Do what is right. Not what is easy.” – Anon
“You can tell whether a men is clever by his answers. You can tell whether a man is wise by his questions.” – Naguib Mahfouz
“Good ideas come from bad ideas, but only if there are enough of them.” – Seth Godin
“Make things are simple as possible, but not simpler.” – Alber Einstein
“Discipline is choosing between what you want now and what you want most.” – Abraham Lincoln