Three quick linked in super tips

 LinkedIn Video

LinkedIn Video is your newest and most exciting avenue to reach your followers and have a real impact on every recruiter’s favourite platform. A LinkedIn video is videos created using the LinkedIn app. The reason you should be using this is very straightforward, it is quick and easy to use.

It will get you in front of your audience, and LinkedIn favours it in their algorithms. So get creating videos: Below we have outlined five ideas that you use straight away:

1) Jobs update. Have a job that you are working on? Talk about it for a minute highlighting three positive points.

2) Friday industry news rounds up – a rundown of the 5 biggest stories that week.

3) Daily advice video for job hunters – short quick videos to help out.

4) Big breaking news in your industry –  when the news breaks put your comment and spin on it.

5) Videos with candidates you are representing exclusively.

Mindful Friday LinkedIn

LinkedIn is great. All those candidates just sitting there waiting to be headhunted. It is every recruiter’s dream. That is partly why it is so successful. However, when on LinkedIn you need to be mindful of why you are there. To help with this mindfulness, you should spend 90 minutes every Friday afternoon on LinkedIn focusing on a few simple but essential tasks.

These tasks are outlined below. You should send three prospects an exciting article via LinkedIn that may be helpful for them. Why? It shows you are thinking about them and adding value and not just asking for ££££.

Clear you LinkedIn notifications, say happy birthday and congratulate people on new jobs. It is beautiful, gets your name out there and makes you look active too Linked In. Connect with all the clients and candidates that you spoke with this week and add them into your network.

Comment on five new stories on your feed. Clear out all read messages as well. Do as much of the above every Friday and it will increase your presence on the site but will also show LinkedIn you are active. Being active means, you will place higher in the rankings which what we all want.

LinkedIn welcome messages

When you have a new connection on LinkedIn, you should welcome everyone. You should always say hello. It’s courteous. It’s polite. It’s a nice thing to do. What you shouldn’t do is sell, sell, sell at them.

The worst thing that you get is a message saying “Hello, I’m a recruitment consultant. Will you buy and spend £10,000 with me, please?” It’s awful. It doesn’t necessarily fit the purposes at the time of that person, and it makes you look bad. So what should you do? Mostly, you should do three things.

You should say hello. You should thank them for connecting. You should say, “These are my contact details should you need to get in contact with me off LinkedIn.” And then you should ask a question, like “Is there anything I could help you with today?”

And then just leave it at that. A week later, send them a piece of content they will find useful. That will have a more significant impact on people than a rush to sell, sell, sell.  

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Chrome plugins are excellent!

Chrome is great. It is by far the best internet browser on the market. It is just lovely. It has all the great Google Search facilities. But one of its most neglected features, especially by recruiters, is the Chrome plugins that you can download via the Google marketplace.

Normally for free. Some of these plugins are an absolute godsend and huge time savers. What I would suggest is that you get on there, have a look, and go out there and find out what’s out there. These are some of the ones that I use: Zoho Recruitment, Zoho CRM, Buffer, Hunter.io, and Grammarly.

They are great and can be found at https://gsuite.google.com/marketplace/

They save me time. They save me effort. And with just a click of a button, you can do so many things.

So get in there, start exploring, and you’ll find a whole treasure trove of things that are interesting. Remember Chrome is the best browser with great plugins. WooHoo!

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Thank you for reading this Recruitment Hack. You can get a daily Recruitment Hack sent to your inbox by visiting Recruitment Hacks.

The Book: Recruitment Hacks is now available on Amazon.

Do not attend meetings without an agenda

 No Agenda, No Meeting Have you ever been in a meeting and it felt like a total waste of time. We have all been there, the meeting where Keith from Accounts mutters on for ages, Jenny from Marketing talks and talks and talks and talks and after 90 minutes another session is booked in the diary without anything being accomplished.

It is a total waste of life and could be the time that you had spent on prospective clients.

As Dave Barry once described meetings as: “Meetings are an addictive, highly self-indulgent activity that corporations and other large organisations habitually engage in only because they cannot actually masturbate.”

Which, is a tad rude. However, he really does capture the sentiment behind all the wasted times in meetings. So what is a great way to ensure that you only have meetings that are really productive?

Ensure that every meeting has an agenda. Now, within some organisations, this will be harder to accomplish than others, but quite simply, decline any conference that does not have a plan.

That way you will avoid those meetings that are destined to be time wasters. If you cannot prevent the meeting due to this excuse merely create the agenda. That way you will look professional and will keep the meeting on track. All schedules should only have three points.

I’ve covered this in another life hack about why you should never have a meeting without an agenda. Now, in this one, we will talk about why every schedule should only have three points.

That’s all you need. Three points. The three points are the problem, the discussion of the solutions, and then the decision on the resolution and who is accountable.

So essentially three points.

What is the problem?

What are the potential solutions?

What is the decision?

Who will implement?

So it’s a problem, it’s the solution, it’s the decision.

That way, you go in with a formulated problem that everyone’s got to discuss, you come up together with a solution, and then you make the decision on which solution is best and who is accountable.

That way, you get an efficient meeting and actually you’re there to talk about moving things forward instead of just having a conversation.

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Thank you for reading this Recruitment Hack. You can get a daily Recruitment Hack sent to your inbox by visiting Recruitment Hacks.

The Book: Recruitment Hacks is now available on Amazon.   ***

Job adverts need to attract and repel candidates

 Adverts that repel candidates. It may seem counterintuitive, but when you write an advert, you actually want to put lots of candidates off applying. Let’s be fair, a lot of people who apply for your jobs are rubbish, are no good, and waste your time.

So what you want to do is you want to repeal the time wasters by writing adverts that are very, very specific to the job but also include something that means that they have to put in a bit of work.

So for instance, ask them to put something in the subject heading because if they don’t settle “that” something in the question heading, you know they don’t pay attention and, alas, are a rubbish candidate, and you can get rid of their CV straight away. It may seem harsh, but if they cannot follow basic instructions from an advert, they are not going to follow basic instructions in a job.

Thus are rubbish. So follow different ways of repelling candidates. So for starters, when you write the advert, write the advert in a way that is very, very appealing to a particular person that you want to attract. So instead of “Has experience as a credit controller,” say “Has experience as a credit controller for five years within a manufacturing firm in the Greater Manchester Area.”

The difference between the two is that you are far more specific and so credit controllers who maybe have six months’ experience will hopefully not apply.

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Thank you for reading this Recruitment Hack. You can get a daily Recruitment Hack sent to your inbox by visiting Recruitment Hacks.

The Book: Recruitment Hacks is now available on Amazon.

How recruitment agencies can use Amazon’s Alexa

 

What is Amazon’s Alexa/echo Alexa/echo is Amazon’s answer to Siri and Cortana but packaged in a beautiful format (especially in the dot form)? It is voice-operated and will respond to a wide range of commands.

My first interactions covered the realm of music. It allows the communication with apps (called skills) and can be hooked up to Amazon prime, Wikipedia, Audible and other services.

My first few minutes was set up and then engaging with the musical part of Alexas skills-set. Asking Alexa to play instrumental jazz or 50 Cent In Da Club and Alexa will deliver.

It is quite a revelation to say ” Alexa, play kings of Leon”, and the blue rings flash and she confirms that she will shuffle songs by Kings of Leon and Use Somebody starts to play. Most of my first day with Alexa was spent engaging and playing music and ask basic questions. Only after a while, I realised just how good Alexa is and how this is a window into the future.

Hiring Alexa for business On the second day of owning Alexa on Boxing Day, I start over a couple of mince pies researching and looking into how I can use this in my day-to-day business.

This was something that I had wanted for a very, very long time. As someone who struggles with dyslexia speech software is something I am used too and having a computer that responds to my commands. So should you hire Alexa for your business? Yes. But what tasks should be on Alexa’s Job description? So far for a recruitment business, I would say she can cover the following:

  • Managing Calendars
  • Adding items to your to-do list
  • Adding items to your shopping list
  • Ordering pizza
  • Getting an uber
  • Checking to spell
  • Setting timers
  • Setting alarms
  • Playing music
  • Reading audiobooks
  • Reading your calendar
  • Hooking up with IFTTT to do more stuff than I can dream about
  • Read your unread emails

As you can see this is a long list already that offers up a wide range of options for someone who is thinking about using Alexa for the development of their business. Over the coming weeks, I am going to update you in more in-depth articles about how I have used Alexa for my business.  

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